Agenda

Time Agenda Speakers / Panelists
8:00 AM–9:00 AM Registration & Breakfast Networking J&J, P&G, General Mills, Colgate-Palmolive
9:00 AM–9:15 AM Opening Remarks Wharton Marketing Club
9:15 AM–10:00 AM How to Create Brand Awareness for Early Stage Business Red Antler
10:00 AM–10:45 AM Social Media Marketing The Clear Cut
10:45 AM–11:45 AM Panel Discussion 1: Speaking to Millennial Customers Burrow, Boxed, Away
11:45 AM–12:30 PM Entrepreneurship in CPG P&G Ventures Labs
12:30 PM–1:30 PM Lunch Networking J&J, P&G, General Mills, Colgate-Palmolive, WCAI
1:30 PM–2:15 PM Fireside Chat with NBA about Sports Marketing NBA, McKinsey & Company
2:15 PM–3:15 PM Panel Discussion 2: Marketing Analytics - How We Use Data Analytics for Better Marketing BuzzFeed, Anthropologie, theSkimm, Comcast
3:15 PM–3:45 PM Entrepreneurship in Food & Beverage PepsiCo
3:45 PM–4:15 PM Marketing in Tech 1 Instacart
4:15 PM–4:45 PM Marketing in Tech 2 Spotify
4:45 PM–5:25 PM Finding Your Blue Ocean Supergoop!
5:25 PM–5:30 PM Closing Remarks Wharton Marketing Club
5:30 PM–6:30 PM Reception All participants

Note: The schedule above is subject to change.